Travelling the Metaverse: Potential Benefits and Main Challenges for Tourism Sectors and Research Applications
نویسندگان
چکیده
The paper focuses on analysing the potential benefits and challenges of Metaverse, particularly in field research tourism food wine sectors. Metaverse is part new generation internet known as web 3.0, which also includes AI, blockchain other digital innovations. marketing sectors are main fields where companies experimenting with solutions to offer people a fully functioning immersive experience. This aims highlight impact well activities. Open concern social acceptance, affordability, environmental sustainability these technologies. Research needed Metaverse’s ability reduce bias accurately simulate real experiences, tourists’ perceptions, attitudes, willingness pay for mediated experiences. Another important issue management sensitive data that will travel through Metaverse. Looking forward, has become valuable tool advancing virtual collaboration interdisciplinary projects.
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ژورنال
عنوان ژورنال: Sustainability
سال: 2023
ISSN: ['2071-1050']
DOI: https://doi.org/10.3390/su15043348